Privacy Policy
Last updated: 19 May 2026
The Index Co. is committed to protecting your privacy. This policy explains what information we collect, how we use it, and your rights.
Who We Are
The Index Co. operates at theindexco.com. For any privacy-related questions you can contact us at hello@theindexco.com.
What Information We Collect
When you subscribe to our email list we collect your first name and email address. When you make a purchase through our shop we collect your name, email address, billing address, and payment information. Payment information is processed securely by Stripe and is never stored on our servers.
We also collect standard website analytics data including pages visited, time on site, and general location data through Google Analytics. This data is anonymised and used only to improve the site.
How We Use Your Information
We use your email address to send you the content you requested, product updates, and occasional emails about new tools and resources from The Index Co. We use your purchase information to process orders and deliver your digital products. We never sell your personal information to third parties.
Email Communications
When you subscribe to our list you’ll receive a welcome sequence of emails over approximately 16 days. After that you’ll hear from us when we have something genuinely useful to share. You can unsubscribe at any time using the link in any email or by contacting hello@theindexco.com.
Your Rights Under UK GDPR
You have the right to access the personal data we hold about you. You have the right to request correction of inaccurate data. You have the right to request deletion of your data. You have the right to withdraw consent at any time. To exercise any of these rights contact us at hello@theindexco.com and we’ll respond within 30 days.
Cookies
This site uses essential cookies to function correctly and analytics cookies to understand how visitors use the site. You can control cookie preferences through your browser settings.
Third Party Services
We use the following third party services: Mailerlite for email marketing, Stripe for payment processing, WooCommerce for our shop, and Google Analytics for site analytics. Each of these services has its own privacy policy governing how they handle data.
Changes to This Policy
We may update this policy from time to time. The date at the top of this page will always reflect the most recent version.
Contact
For any privacy-related questions contact us at hello@theindexco.com.